For wedding vendors
A digital business card for wedding vendors
At a wedding, the person who will hire you next is usually not the couple. It is a guest, and the moment to reach them lasts about an evening.
The best leads are guests who cannot find you later
A wedding puts a hundred prospective clients in a room: relatives about to marry, friends planning next year. They see your work, ask who did it, and then forget your name by Monday. A stack of paper cards left on a table gets left on the table, and the guest who loved your flowers never connects the dots.
At the event itself, with the work in front of them
A small sign by the cake, the bar, the dance floor or the table settings carries your code. A guest who admires the work scans it on the spot, sees your gallery, and can send a short message there and then while the evening is still fresh.
What it does for wedding vendors
Credit that guests can act on
Place a small sign with your code beside your work. It turns an admiring comment into a saved contact and an enquiry.
Your gallery, kept fresh
Link to the gallery or album you want people to see and change it after each season. The printed signs you already use keep pointing at the right place.
Ask for the date and the venue
The form can carry a message field, so a prospect can say when and where in their first note. That saves a round of questions before you can quote.
See which events produce interest
Scan counts show whether the sign at a given kind of event did anything, which helps you decide what to bring next time.
Questions wedding vendors ask
- Do I need the couple’s permission to put a sign out?
- Check your contract and ask. Many planners and venues have their own rules on vendor signage, and a quiet small sign is more welcome than a loud one.
- Is the card suitable for a team of vendors?
- A planner or venue can keep one card for the business. Individual vendors such as a florist or photographer usually want their own, so their details do not get mixed up.
- What should the card show first?
- One strong link to your best work, then your contact details. Guests browse on a phone in a dim room, so keep the card short.