For photographers
A digital business card for photographers
Your work changes faster than anything printed about it. A card that points at a portfolio from two years ago is selling the wrong photographer.
The portfolio moved, the card did not
Photographers change where their work lives: a new site, a different platform, a fresh set. Every move breaks the link on every card already handed out, and a dead link reads as someone who is no longer working.
At the event you are shooting
People ask for your details while you are holding a camera. A code on a lanyard or the back of a print is faster than spelling an email, and it still works when you are across the room.
What it does for photographers
Always points at the current work
The card holds a link you control. Move your portfolio and the card follows, including on prints you handed out last season.
Enquiries with detail attached
Add a message field and an enquiry arrives saying what it is for and when, rather than a number and a guess.
Put the code on the work itself
A code on the back of a print, an album or an exhibition label leads back to you, and keeps leading back to you after your site moves.
Your colours, not a template
Set the colours, type and layout so the card looks like your work rather than like software.
Questions photographers ask
- Can the card show my photos?
- It holds a profile photo and links out to wherever your work lives. It is a contact card rather than a gallery, and it is built to get someone to your portfolio rather than to replace it.
- How small can the printed code be?
- Small, but readability depends on print quality and how far away it is scanned. Test the actual print before you order a run, not the file on screen.
- Does it work on a printed album or a frame?
- Yes. Anything a phone camera can see works, and because you can edit where it points, the printed object does not expire when your site changes.