Bold

Bold

Bold is one colour used without apology, centred and rounded. There is no gradient and no texture: the decision is the colour, and the design gets out of its way.

Who it suits

• Sales, events and anyone handing the card over in person
• Founders of young companies
• Anyone with a brand colour they want recognised

What to pair with it

A photo with a plain background. A strong cover plus a busy photo is two things competing for the same second of attention.

When to pick something else

You are representing an institution rather than yourself. Bold reads as a person, not an organisation.