Soft

Blush

Blush runs pink into peach, rounded everywhere it can be and centred. The action colour is deep enough to hold its own against the pale cover, which is what keeps the card usable rather than merely pretty.

Who it suits

• Events, floristry, childcare and care work
• Small businesses with a warm, personal brand
• Anyone whose work is a happy occasion

What to pair with it

A warm, smiling photograph and a simple wordmark.

When to pick something else

You need to be taken seriously by strangers quickly. Softness earns trust slowly.